Use of complex jargon by web designers in Ghana: What you need to know
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How do you not get lost while working with your web designer? How often do they use complex jargon and lose you altogether? Many web designers in Ghana fall into the pitfall of complex jargon.

Embarking on the journey of getting a new website is undeniably exciting. The prospect of envisioning colours, styles, and layouts, and exploring endless possibilities can be exhilarating.

However, before hastily hiring a agency, it’s crucial to be aware of potential hurdles, and one prevalent issue is the excessive use of jargon.

Having steered a web design business for over five years, I’ve observed numerous frustrations stemming from the industry. Listening to people’s experiences has been instrumental in avoiding similar pitfalls in my own business.

Web design is undoubtedly a technical skill, and the intricacies can be overwhelming. Many web design companies inundate their communication, including websites, with jargon like CSS5, HTML5, DNS, Name Servers, Javascript, PHP, etc.

While these terms might sound impressive, they often baffle ordinary business owners seeking a web designer for their new website.

Confusion and Frustration

For business owners, the use of excessive jargon can lead to confusion, leaving them with more questions than answers. Phrases that might make sense to a seasoned web designer could sound like a foreign language to someone unfamiliar with the technical intricacies of website development.

At EnspireFX Websites, we recognize that the primary concern for our clients is a website that looks good, functions seamlessly, and drives traffic and customers. Technical intricacies shouldn’t be a source of worry for our clients; they seek results.

Understanding that our work might appear complex, we make a conscious effort to simplify communication. Whether in our Zoom sessions, email, or phone conversations, we aim to convey information in a manner that’s easy to comprehend, and devoid of unnecessary jargon.

The Solution

In our commitment to transparency and client understanding, we take our clients through a simple onboarding session where we introduce them to what we would be accomplishing for them using simple everyday language. This has proven to demystify the fancy lingo often used by many tech-savvy individuals. We put together this web design glossary to also help you if you need assistance ith any web design keyword used by your designer.

By breaking down technical terms, we empower our clients to make informed decisions without feeling overwhelmed by unnecessary complexities.

Are you a web designer, or even now seeking to venture into the realm of web design, it’s essential to be wary of these pitfalls, know that the overuse of jargon is a significant concern. Your clients have the right to a clear and understandable dialogue with their web design agency.

At EnspireFX Websites, we prioritize effective communication, ensuring that our clients are well informed and confident throughout the website development process.

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