Local News Publisher Website Design

EnspireFX Websites partnered with GhNewsDay, a fast-growing local news publisher in Kumasi, to develop a responsive, high-speed, and SEO-optimised digital platform tailored for the modern news consumer.

The client sought a website that would not only meet industry standards for digital publishing but also position their stories to rank prominently in Google News, Google Discover, and other news aggregators.

The project was focused on building a clean, mobile-first user experience, enhancing discoverability of breaking news, and improving monetisation through better content visibility and ad placements. GhNewsDay’s new platform was built from the ground up with performance, visibility, and reader engagement as its core pillars.

Key Features of the Website:

• Google News Integration: Structured for visibility in Google News, Discover, and the Trending News section, helping increase organic traffic and authority.
• Instant Indexing API: Integrated with Google’s Instant Indexing API for real-time indexing and faster content discoverability in search results.
• Mobile App Compatibility: Articles are automatically optimised for visibility on the Google News mobile app, improving accessibility for mobile readers.
• Homepage Carousel: Custom-built “Latest from ghnewsday.com” carousel promotes recent headlines and trending stories for increased engagement.
• Author and Contributor Profiles: Supports multiple author accounts with profile pages, enhancing credibility and allowing for guest collaborations.
• Optimised Article Layouts: Designed for readability, social sharing, and extended on-page time, with rich media support and smart internal linking.
• SEO & Schema Markup: News article schema, structured metadata, and automatic sitemap generation ensure the platform is fully SEO-ready.
• Performance Optimisation: Fast-loading architecture, lightweight assets, and advanced caching deliver an exceptional experience on all devices.

• Cloud VPS Hosting: Powered by a scalable cloud VPS environment to handle high-volume traffic and ensure uptime during news surges.
• Newsletter Integration: Built-in email subscription forms and delivery system to distribute the latest stories to loyal readers.
• Social Login & Open Graph: Makes it easy for readers to engage and share stories while enhancing the way articles appear on social media platforms.
• Analytics & Security: Full integration with Google Analytics 4, Search Console, SSL encryption, and firewalls for a secure and trackable platform.

The GhNewsDay website was fully designed, developed, and launched in just under 10 working days. The platform is now live and operational, with real-time indexing, faster article publication, and a growing reader base across Kumasi and beyond.

This project reflects EnspireFX Websites’ deep expertise in the news publishing sector and reaffirms our commitment to building digital platforms that empower local journalism through cutting-edge technology.

Contact EnspireFX to elevate your resort’s digital presence today. For professional web design services, call us: +233 55 091 9202.